Transforming MSME Offering Strategies in the Social Commerce Era: A Literature Review of the Impact and Integration of TikTok Shop–Tokopedia. Journal of Economics, Management, and Accounting, [S. l.], v. 2, n. 2, p. 276–290, 2026. DOI: 10.65310/d3f5f234. Disponível em: https://scriptaintelektual.com/scripta-economica/article/view/1479. Acesso em: 7 nov. 2026.