“Pengaruh Celebrity Endorser, Co-Branding, Dan Electronic Word Of Mouth (E-Wom) Terhadap Keputusan Pembelian Produk Azarine Di Tiktok Shop  (Survei Pada Konsumen Di Surakarta)”. Journal of Economic and Business Advancement, vol. 2, no. 1, Sept. 2026, pp. 329-45, https://doi.org/10.65310/5ydapx60.